San Marcos Like A Local

Football Season In San Marcos

Break out your maroon and gold – it’s football season in San Marcos! Bobcats of all ages will be heading to Bobcat Stadium for tailgating and cheering their team on to victory. While you may be in town to cheer for your alma mater or join in on your kid’s university fun, there’s plenty to experience…

Read More

Fall Festivals In San Marcos, Texas

Fall is the perfect time to plan your next SMTXperience! The San Marcos events calendar is stacked with everything from a mermaid celebration and Powwow to a film festival and art markets. And, of course, so much more! MERMAID CAPITAL OF TX FEST September 23 Every September merfolk take over San…

Read More

Celebrate Juneteenth in San Marcos, Texas

There are several ways to commemorate Juneteenth here in San Marcos! Take part in a 5k in the morning, visit the Calaboose African American History Museum, and celebrate with a wonderful lineup of art, education, and community at the celebration. The end of slavery in the United States has been…

Read More

Spooky Season In San Marcos, Texas

Photo By: Wonder World Cave & Adventure Park Enjoy Halloween fun all month long in San Marcos, Texas! Enjoy an interactive murder mystery or themed professional wrestling, a family-friendly fall festival or costumed live music, oh, and a visit to the Underworld, if you dare… You’re in for an…

Read More

Mermaids, Murals & Art Markets

While there’s never a bad time to visit SMTX, September is one of the best months for an art-filled and off-the-wall SMTXperience. Travelers searching for a quirky and colorful weekend adventure will love San Marcos’ local art scene, markets, and even a festival dedicated to mermaids! We are the…

Read More

The Art of Bill Hutson in San Marcos, TX

A.J. Meek, Portrait of Bill Hutson Next to a Window, c. 1981, sepia photograph, 11 x 14 inches. Artwork courtesy of the Phillips Museum of Art at Franklin & Marshall College. All rights reserved. About Bill Hutson Bill Hutson was born in 1936 in the Dunbar neighborhood in San Marcos. His father…

Read More

5 Ways San Marcos is Perfect for Meetings & Events

Placed on the banks of the beautiful San Marcos River and saturated with all the charm of the Texas Hill Country, San Marcos is one of the top getaways in the Lone Star State. Where better to host your next meeting, incentive trip, conference or event than one of the most picturesque and creative…

Read More

ImMERse Yourself In San Marcos

You might think it’s odd to see mermaids in San Marcos, but the mermaid/aquamaid has quite the history around these parts. From being incorporated into local artworks to being celebrated in parades and fairs, San Marcos is a must-visit for anyone who loves the quirky and colorful. So mark your…

Read More