Hey new Bobcat! So you’ve just landed in San Marcos and now comes the fun part: discovering you’re just around the corner from Downtown San Marcos—home to one of the top downtown squares in the nation. Naturally, you’re faced with many questions as a newbie: Am I the main character at this coffee…
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Break out your maroon and gold – it’s football season in San Marcos! Bobcats of all ages will be heading to UFCU Stadium for tailgating and cheering their team on to victory. While you may be in town to cheer for your alma mater or join in on your kid’s university fun, there’s plenty to experience…
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Welcome to Downtown San Marcos, Texas, where the magical world of mermaids comes alive during Mermaid Weekend! (May 17) As the Mermaid Capital of Texas, San Marcos invites you to dive into the quirky and colorful celebration. With a plethora of things to do, see, and experience, here are 10 ways to…
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Picture this, you're rested, relaxed, ready for an adventure, and Downtown San Marcos is calling your name! You could be hoping for a laid-back weekend spent strolling the Square like a local. Or you're a foodie dying to try some San Marcos staples. Maybe you'd like to spend your energy moving and…
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THE MUSICAL HISTORY OF SAN MARCOS San Marcos has long been a hub for live music, with Cheatham Street Warehouse at the heart of it all. This iconic venue has launched the careers of countless musicians, including George Strait, and shaped the local music scene since 1974. As it celebrates 50 years…
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We know, with all the great dining options San Marcos has, it can be a struggle to pick your next bite or cold craft beverage. But don’t worry, we are here to make the dining and going out process a little bit easier for you with our savory, sweet, sips, and spirits guide to Downtown San Marcos…
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Shopping in Downtown San Marcos is always an adventure! The various shops include boutiques that have the latest trends, second-hand and vintage stores that carefully curate their stock, and many unique and colorful markets. Of course, you can’t miss out on shopping for specific niches offering…
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From wanting to be more environmentally conscious to keeping up with the fashion trends (we see you TikTok aesthetics) vintage and thrift shopping has become more popular than ever! Downtown San Marcos has several great options to choose from to discover some fabulous new-to-you items. Shopping at…
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Calling all coffee lovers and pup parents! San Marcos has the perfect cup for you, whether you need a morning pick-me-up to fuel your adventures, a dog-friendly hangout for your furry best friend, or a cozy spot to catch up with your bestie over a scone. From local roasters to trendy cafes whipping…
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Selfies in scenic spots, foodie photos that make us perpetually hungry, group pics to document the memories, and atmospheric shots to note a simple moment in time – we love seeing your SMTXperiences shared on Instagram. The memories captured in Downtown San Marcos are extra special to us. Downtown…
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