San Marcos Like A Local

Fall in San Marcos

Photo by: @ashwick_ While it’s hard to beat summer in San Marcos, autumn just might give it a run for its money. The temperature drops to a comfortable range, comfort food graces restaurant menus, football gives us something to look forward to weekly and seasonally flavored beverages become…

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Football Season In San Marcos

Break out your maroon and gold – it’s football season in San Marcos! Bobcats of all ages will be heading to UFCU Stadium for tailgating and cheering their team on to victory. And with Texas State making its historic Pac-12 debut in 2026, there's even more reason to get to San Marcos this fall. While…

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Bobcat Stories: Dr. Daniel Guerrero

San Marcos runs through every chapter of Dr. Daniel Guerrero's life story. A homegrown kid, Dr. Guerrero stayed for Texas State, threw himself into campus life as a student, then spent decades pouring that same energy into the city that raised him — serving on the City Council and eventually as…

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A Presidential Guide to San Marcos, TX

A fun fact about San Marcos is that at one point it was home to a future US President! Lyndon B. Johnson, 36th President of the United States, was a student at Texas State University back when it was Southwest Texas State Teachers College and became a San Marcan. From a museum in his name to his old…

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Downtown SMTX Starter Pack: 5 Tips for New Bobcats

Hey new Bobcat! So you’ve just landed in San Marcos and now comes the fun part: discovering you’re just around the corner from Downtown San Marcos—home to one of the top downtown squares in the nation. Naturally, you’re faced with many questions as a newbie: Am I the main character at this coffee…

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Choose Your Outdoor Adventure In San Marcos

Sure, San Marcos is great on a hot summer day, but it's a wonderful place for outdoor adventures year-round! From kayaking and hiking to disc golf and more, here are a few reasons why you should plan an off-season SMTXperience. 1) Kayak the San Marcos River The colder months of the year are superb…

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