Selena Quintanilla Pérez wasn’t just the Queen of Tejano—she was a style icon, cultural trailblazer, and beloved star whose influence helped shape Texas culture. With "The Selena Effect" exhibit at The Wittliff Collections as the centerpiece, San Marcos is the perfect place to celebrate her enduring…
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Hey new Bobcat! So you’ve just landed in San Marcos and now comes the fun part: discovering you’re just around the corner from Downtown San Marcos—home to one of the top downtown squares in the nation. Naturally, you’re faced with many questions as a newbie: Am I the main character at this coffee…
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Photo by: @ashwick_ While it’s hard to beat summer in San Marcos, autumn just might give it a run for its money. The temperature drops to a comfortable range, comfort food graces restaurant menus, football gives us something to look forward to weekly and seasonally flavored beverages become…
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Can you believe it, Spring Break is almost here! Relaxation, great food, shopping, adventure and more – the week-long break is just a little teaser of what summer has in store. Whether you are enjoying your break with friends, family, kids, or by yourself, we have some ideas for your Spring Break…
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Bring San Marcos Home Souvenir shopping in San Marcos isn’t just about picking up items—it’s about capturing the town’s unique spirit and taking a piece of it home with you. Whether you’re looking for locally inspired gifts, Texas State University gear, or one-of-a-kind keepsakes, San Marcos offers…
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Travel doesn’t have to be stressful or action-packed. You don’t have to have a plan and a to-do list to enjoy a destination. In fact, we are seeing more and more of an emphasis on leisurely, wellness-focused weekends and we are here for it! San Marcos is a great place to unwind and indulge in some…
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While it’s always a great time to explore all that Downtown San Marcos has to offer, there is something magical about Downtown during the holiday season. From shopping at local boutiques and art markets to a cozy cup of coffee and a stroll to see the festive décor and murals – there’s plenty of…
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Once the Thanksgiving turkey has been consumed and the cranberry sauce nobody ate has been disposed of properly (it’s tradition), it’s time to look toward all the festivities that December brings. Whether you’re hoping to check off some names on your to-gift list, take the perfect holiday photo, or…
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The San Marcos Outlets heard that everything is bigger in Texas and said, “hold my locally brewed craft beer.” To say that the San Marcos Outlets are big is, well, an understatement. It is MASSIVE! In fact, the San Marcos Outlets are made up of two outlets: Tanger Outlets and San Marcos Premium…
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With the holidays approaching, this time of year can be, well, stressful to say the least. You may be looking for a relaxing escape for you and your loved one(s), and we have just the weekend for you! Dip your toes or paddle in the crystal-clear San Marcos River. Shop big or small by indulging in…
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